Weybridge, UK 9^th January 2025 – PADS4, a multi-national leader and 30-year veteran of creating smart digital experiences, has teamed up with Sony Professional Displays & Solutions Europe to elevate and enhance its dynamic signage offering. PADS4’s modular platform provides vital services to industries such as transport, aircraft and retail, so efficiency and consistency is essential to its customers. By utilising the advanced components and powerful system on chip (SoC) that Sony’s BRAVIA 4K Professional Displays provide, PADS4 has been able to provide a fully digital experience for its customers with its interactive smart software with zero-touch provisioning and easy-to-monitor capabilities. ​ 

A secure and reliable solution for all 

PADS4 has prided itself on providing modular smart solutions like digital signage, FIDS, workspace, VMS and wayfinding to smart businesses for over 30 years. Every business is unique, and therefore a smart solution should be too. By applying the power of BRAVIA’s advanced SoC operating system and premium display portfolio, the PADS4 platform can create actions and rulesets that ensure the customers needs and wants are fulfilled across many verticals including corporate, education and retail. For example, the PADS4 platform offers supervision and remote management, which enables real-time visualisation of the status of the professional displays. This sort of feature is vital for many businesses and by collaborating with Sony, the displays themselves can ensure a smooth and seamless experience for those using them. Due to the Deep Black Non-Glare coating technology that BRAVIA 4K Professional Displays offer, well-lit environments can be sure that not only are their displays showing the correct information, but also that the information is easy to read for users. ​ ​ 

“Sony’s commitment to the digital signage space is clear through their hard work and impressive professional displays that aim to elevate this sector even further,” comments Emmanuel Bonnargent, Chief Commercial Officer at PADS4 “It is this commitment that assured us that working with Sony would only strengthen our reputation as reliable digital signage providers, and we hope to utilise Sony’s expertise and reputation to expand our engagement and awareness.” 

Veterans in digital signage 

With over 30 years of experience in this space, and of which great quality and high customer satisfaction has always been at the forefront of what they aim to achieve, PADS4 has a reputation that is the culmination of decades of hard work to protect. Even outside of the transport sector, having trustworthy, secure and reliable digital signage is non-negotiable. Companies are increasingly using digital signage to communicate their companies' values and what they have to offer, and so any technical issues can impede on how effective this messaging is. Therefore, PADS4 decision to work with Sony demonstrates their trust in the quality and design of BRAVIA 4K Professional Displays. 

“At Sony, we understand personally the responsibility that comes with having a reputation that has been decades in the making.” Thorsten Prsybyl, European Retail Sales Manager at Sony Professional Displays & Solutions. “With this in mind, we are incredibly excited that PADS4 has opted to work with Sony Professional Displays, we hope this collaboration and it’s benefits will further cement why we are both veterans it the tech space.” 

For more information on Sony’s BRAVIA Professional Displays, visit pro.sony. 

Sony will be exhibiting in Hall 3, both 3E300 at FIRA Barcelona, Gran Via 4^th – 7^th February 2025. For more information visit pro.sony/ISE. 

About Sony Corporation 

Sony Corporation is a wholly owned subsidiary of Sony Group Corporation and is responsible for the Entertainment, Technology & Services (ET&S) business. With the mission to “create the future of entertainment through the power of technology together with creators,” we aim to continue to deliver Kando* to people around the world. 

For more information, visit: http://www.sony.net/ 

*Kando is a Japanese word that roughly translates to the sense of awe and emotion you feel when experiencing something beautiful and amazing for the first time. 

About Sony Professional Displays and Solutions ​ 

Sony Professional Displays & Solutions is part of Sony Corporation and exists to help customers to truly live their vision, by unleashing the incredible power of images. With a winning combination of innovative technology and long-standing expertise, Sony partners with retailers, corporate businesses of all sizes and education institutions to deliver transformational customer solutions. Operating with over 40 years’ experience and a trusted network of established technology partners, the wide Sony portfolio of knowledge, products and services propositions provides true value to businesses and informs, educates and inspires their customers. ​ 

About PADS4 

PADS4 is a cutting-edge software platform designed to transform data into dynamic, real-time visual communications. Offering unmatched flexibility and scalability, PADS4 empowers businesses across industries with modular solutions for digital signage, FIDS, Workspace, audience engagement, and advanced analytics. With over 30 years of experience, PADS4 integrates seamlessly with diverse data sources and systems, delivering smart triggered scenarios and centralized control for any environment. Available in both SaaS and on-premise models, PADS4 is trusted by global brands in all over the globe to elevate their communication strategies with actionable intelligence and real-time insights. For more information, visit www.pads4.com.