• The new LinkBuds S "Earth Blue" model uses recycled resin material generated from plastic water coolers. • The amount of $2 USD of the sales price of each LinkBuds S will be donated to marine conservation activities. • Multipoint Bluetooth® connection is also being brought to the LinkBuds series and the WF-1000XM4 headphones via a software update to enable simultaneous connection of two devices with seamless switching between them.

British competitive gaming culture brand EXCEL ESPORTS is pleased to announce Sony’s INZONE gaming gear brand as its Official Audio and Display Partner. Established earlier this year, INZONE is Sony’s new gaming brand that sharpens the senses and maximises gaming ability of its users.

New Artificial Intelligence (AI) Processing Unit Combined with 61 MP High Resolution Image Sensor and BIONZ XR™ Processing Engine Combine to Deliver Best-Ever Image Quality for an Alpha Body

BRAVIA CORE offers a vast selection of some of the latest film releases, blockbusters and classics from Sony Pictures Entertainment – all included with Sony’s BRAVIA XR TVs. Buying and renting movies will now be available for more opportunity to experience content in the highest streaming picture quality of Pure Stream™.

Sony has announced the European launch timing for the majority of its 2022 BRAVIA XR televisions, including the BRAVIA XR MASTER Series A95K 4K HDR OLED and the BRAVIA XR X95K 4K Mini LED. Several of the TVs are available to pre-order now in selected countries.

Sony’s Newest G Master Lens Features Superb Resolution and Bokeh with Next-generation AF Performance in the World’s Lightest Large-aperture Telephoto Zoom Lens.