16 November 2023, Weybridge UK: Sony has announced the opening of eight new Crystal LED showrooms across Europe to bring its stunning visuals and immersive experience to life for a wide audience. The showrooms will allow visitors to immerse themselves in the full potential of Crystal LED and observe its exceptional quality in person. ​ 

LED Product Manager, Jee Hee Lee, comments “The Crystal LED deserves to be showcased. Its seamless image on such a large scale is a spectacular experience, we want to share this with as many people as possible and look forward to opening these spaces up over the next few months.” 

The eight showrooms will be installed with Sony’s latest generation of Crystal LED displays, the BH-series, which harnesses the latest advances in Sony’s high efficacy LED driver technology. The BH-series delivers large-scale, bright, pixel-perfect images bursting with rich vibrant colour, even when in brightly lit spaces. 

“The Crystal LED is something here at Sony we are particularly excited about and want to make accessible for all to see and get to experience. These showrooms are the perfect opportunity to do so,” comments Rik Willemse, Head of Professional Display and Solutions Europe. ​ “The eight showrooms will proudly showcase the Crystal LED and present the capabilities of the display.” 

The eight European partnership showrooms opening are: 

When it comes to implementation, Sony offers unwavering assistance worldwide, from initial installation through to day-to-day technical support, as well as extended warranty options and aftercare. ​ 

For more information or to arrange a visit to one of these showrooms, visit our dedicated showroom page. 

For more information on Crystal LED Displays, including the BH and CH-series, visit pro.sony. 

About Sony Corporation 

Sony Corporation is a wholly owned subsidiary of Sony Group Corporation and is responsible for the Entertainment, Technology & Services (ET&S) business in the Sony Group. With the vision of "continuing to deliver Kando and Anshin* to people and society across the world through the pursuit of technology and new challenges," Sony Corporation supports the Sony Group with technology to create the entertainment of the future together with creators. ​ ​ 

For more information, visit: www.sony.net ​ ​ 

About Sony Europe B.V. 

Sony Europe B.V. is a subsidiary of Sony Corporation and is headquartered in UK. We drive Sony’s leading Entertainment, Technology & Services business for consumer and professional markets, as well as Imaging & Sensing Solutions business across Europe. From R&D and engineering, design, to sales, marketing, distribution and customer service, we work to deliver Sony's purpose to fill the world with emotion through the power of creativity and technology. ​ ​ ​