European Aquatics and Sony Europe announced a new one-year partnership, bringing together one of the world’s leading imaging technology companies with the governing body for aquatic sports in Europe.

Running from July 2026 to July 2027, the partnership reflects a shared commitment to precision, innovation and excellence, supporting the continued growth and visibility of aquatic sports through world-class imaging technology.

As the Official Imaging Partner of European Aquatics, Sony Europe will support the organisation’s photographers, videographers and broadcast teams with its cutting-edge professional imaging solutions, helping capture every decisive moment of Europe’s premier aquatic competitions with exceptional speed, clarity and accuracy.

The collaboration represents another step in European Aquatics’ commitment to enhancing the experience of athletes, media and fans, while ensuring that the stories, emotions and performances that define the sport are shared with audiences across Europe and beyond.

European Aquatics President António Silva said: “At European Aquatics, we are committed to providing the best possible environment for our athletes, media professionals and fans. Partnering with Sony Europe, a global leader in imaging technology, represents another important step in enhancing how our sport is experienced and shared with audiences around the world. Every race, every dive and every performance tells a story, and together with Sony we will ensure those moments are captured with the quality, precision and innovation they deserve. We are delighted to welcome Sony Europe to the European Aquatics family and look forward to a successful partnership.”

Yasuo Baba, Director, Sony Europe B.V., said: “Swimming is a sport measured in hundredths of a second, where technique, timing, and split-second decisions separate champions from the rest of the field. At Sony, high performance is at the heart of everything we create, from our industry-leading image sensors to our professional imaging solutions. Just as athletes strive for excellence in every race, our technology is designed to capture every decisive moment with exceptional speed, clarity, and precision.

Our partnership with European Aquatics brings together two organisations united by a shared passion for performance, innovation and excellence. We are proud to support European Aquatics, along with its photographers, videographers and broadcast teams, with Sony’s cutting-edge imaging technology. Together, we will enable the capture and sharing of the speed, emotion and defining moments that inspire athletes and engage audiences across Europe and around the world.”

Throughout the partnership, Sony’s advanced imaging technology will be showcased across European Aquatics events, supporting photographers, videographers and broadcast professionals in delivering high-quality visual coverage across all six aquatic disciplines. By equipping media teams with industry-leading cameras and imaging solutions, the collaboration will contribute to producing compelling photography and video content that brings fans closer to the action and celebrates the performances of Europe’s finest athletes.

The agreement also reflects the growing importance of digital storytelling in sport. As audiences increasingly engage with events through digital platforms and social media, high-quality imagery has become an essential tool for inspiring new generations of athletes, expanding the reach of competitions and strengthening the connection between fans and the sport.

By combining Sony’s expertise in imaging technology with European Aquatics’ commitment to sporting excellence, the partnership aims to elevate the way aquatic sports are captured and experienced, ensuring every decisive moment is preserved with the precision and innovation that define both organisations.

About Sony Europe

Sony Europe B.V. brings Sony’s innovative products, technologies and services to consumers and professionals across Europe. Through its expertise in imaging technology, Sony helps creators capture and share meaningful experiences.

Sony Europe B.V. is the sales and marketing company for Sony’s Entertainment, Technology & Services (ET&S) business across Europe, serving both consumer and professional markets. Guided by Sony’s purpose to fill the world with emotion through the power of creativity and technology, the company delivers innovative imaging solutions that empower creators and organisations across Europe.

About European Aquatics

European Aquatics is the governing body for aquatic sports in Europe, representing 52 National Federations and overseeing the development of swimming, diving, artistic swimming, water polo, open water swimming and high diving across the continent.

Committed to promoting excellence both in and out of the water, European Aquatics organises Europe’s premier aquatic competitions while supporting athlete development, education, innovation and grassroots participation through a wide range of programmes and initiatives. By working closely with its Member Federations and partners, European Aquatics strives to inspire future generations, strengthen the aquatic community and ensure the continued growth of aquatic sports throughout Europe.